Under the Floors: Anthony Cross's Transition from Tech to Tile | Made of More Episode 15 In this episode of 'Made of More,' host Chris Erdmann interviews Anthony Cross, a veteran of the software industry who transitioned into the flooring business with Floor Coverings International. Anthony shares insights from his three-decade career in tech, the impact of his philosophy education, and his strategic approach to entrepreneurship. He discusses the importance of customer experience, the challenges of running a business, and the innovative materials in the flooring industry. With a focus on critical thinking and ethical business practices, Anthony exemplifies what it means to be 'Made of More.' About the show: Made of More is a radio show / podcast that shares the powerful, personal stories behind the entrepreneurs of the greater Seattle area and beyond, individuals who have built meaningful businesses and experiences not just to better their own lives, but to positively impact their communities, families, and the world around them. This show isn’t just about what they’ve built – it’s also about who they are as people. We explore their journeys of inspiration, adversity, risk, and resilience. We dig into the pivotal moments, the challenges that shaped them, and the drive that pushed them to step outside the box and do something different. These are people who are made of more. And so are our listeners. Each episode is an invitation to connect more deeply; not only with the story, but with the mission behind each business. Whether it inspires you to chase a dream, break your own mold, or simply experience and support these ventures in a way that speaks to you, Made of More reminds us that greatness often begins with a story worth telling.