The daily drama of money and work from the BBC.
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Chris Parente of Story Tech Consulting joins host Mark Amtower on this week's Amtower Off Center for a wide ranging discussion on B2G content.
Topics discussed include:
- The value of a content calendar
- Developing your own/your company POV
- Listening when customers and prospects talk as they are often telling you what they want to hear back from you
- Where to share your content
- Some caveats about using AI to generate content
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