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Chris Parente of Story Tech Consulting joins host Mark Amtower on this week's Amtower Off Center for a wide ranging discussion on B2G content.

Topics discussed include:

  • The value of a content calendar
  • Developing your own/your company POV
  • Listening when customers and prospects talk as they are often telling you what they want to hear back from you
  • Where to share your content
  • Some caveats about using AI to generate content
  • Learn more about your ad choices. Visit podcastchoices.com/adchoices

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181 episodes