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What if building your agency meant more boundaries, not more burnout? In this episode, Alison Gardner, Founder of Perspektiiv Design Co, shares how she transformed her solo design practice into a collaborative agency without sacrificing her creativity, identity, or personal life. You'll hear how she built a system that supports her, even through major life changes like motherhood.

Key Takeaways

  • Why documenting and delegating specific roles is key to stepping out of day-to-day work
  • How to use slow seasons to strengthen systems, processes, and relationships
  • What it really takes to trust your team and build autonomy
  • A repeatable method to evaluate what to remove, automate, delegate, or own in your business
  • The power of running a business with joy as your focus.
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Chapters

1. Perspektiiv (00:00:00)

2. An Artist from Birth (00:01:31)

3. Art + Businness Education (00:03:30)

4. From Freelancer to Agency (00:07:54)

5. Grandma's Weed (00:09:44)

6. Allison's Sweet Life (00:11:53)

7. The Power of a Coach (00:15:32)

8. An Exercise of Letting Go (00:19:54)

9. Motherhood Transforming Business (00:23:29)

10. Not All Businesses Need to Grow (00:31:04)

11. Born or Made? (00:32:31)

12. A Catfishing Fake Employee (00:34:05)

148 episodes