💠"Marketing moves slowly, but storytelling can be your differentiating factor that scales your business to a billion dollars in 3-5 years." In this forward-thinking conversation, John Bohan, founder of Social Ties and 30-year digital marketing veteran, reveals why social storytelling has replaced algorithm optimization as the true competitive advantage for ambitious brands. Drawing from his experience working with over 250 major brands including Toyota, Disney, and Universal Pictures, John explains why companies like Prime ($4-8B valuation), Duolingo ($7B valuation), and Chipotle ($10B valuation) all share one critical success factor—masterful social media storytelling. Learn why most in-house teams struggle with social content despite their best efforts, how to "gamify" your content to dramatically increase watch time and algorithmic reach, and why understanding your brand's archetype is the foundation for authentic storytelling that resonates. Whether you're managing social for a Fortune 500 company or building a personal brand, this conversation offers both strategic vision and practical tactics for creating content that powers exponential growth.