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In this episode of Artists, Icons, and Entrepreneurs, hosts Lulu Benavidez and Sue Krokonis Hanson welcome Ivette Mayo, an award-winning entrepreneur and founder of Yo Soy I Am LLC. Ivette shares her journey from the airline industry to becoming a global speaker and author, emphasizing the importance of empowerment, cultural competence, and lifelong learning. She discusses her nonprofit, Power on Heels Fund, which aims to uplift women, particularly Latinas, through training and empowerment initiatives. The conversation highlights the significance of adapting to change and the role of culture in business success. In this engaging conversation, Lulu Benavidez and Sue Krokonis Hanson discuss the importance of empowering women through advocacy and leadership training. They explore the challenges women face in the workforce, the significance of self-affirmation, and the impact of cultural influences on personal development. The discussion also touches on Ivette's experiences in public diplomacy and her commitment to uplifting women globally. Throughout the conversation, Ivette shares personal insights and reflections on her journey, emphasizing the power of self-belief and the importance of staying grounded amidst achievements.

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