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China's Cross-Border Luxury Ecommerce: The Past & The Present, with Claire Chung, Former China GM of Yoox Net-A-Porter Group
Manage episode 275113713 series 1402108
Show notes:
02:26 Educating overseas brands about the China market in Shangpin
05:03 The reasons why overseas brands rejected Chinese platforms in early days
08:05 Shangpin partnered with banks to build trust with customers
10:30 First time brought Topshop to China’s online space
13:22 Online consumers for high-end brands in China
16:37 The role of Shangpin in providing unique user experience
19:17 The importance of after-sales customer service
22:04 The biggest changes in China’s luxury ecommerce space
28:32 China’s innovation that is brought to the rest of the world
30:53 How the overseas perceives the innovation from China
35:00 The new definition of luxury
Many thanks to our guest Claire Chung; host Oscar Ramos; producers Eva Shi and Sagar Chaudhary; editor David; organizer Chinaccelerator; and sponsor People Squared. Be sure to check out our website www.chinaccelerator.com
Share, subscribe, review, enjoy!
Follow us on LinkedIn: www.linkedin.com/company/the-china-startup-pulse/
Email us: [email protected]
180 episodes
Manage episode 275113713 series 1402108
Show notes:
02:26 Educating overseas brands about the China market in Shangpin
05:03 The reasons why overseas brands rejected Chinese platforms in early days
08:05 Shangpin partnered with banks to build trust with customers
10:30 First time brought Topshop to China’s online space
13:22 Online consumers for high-end brands in China
16:37 The role of Shangpin in providing unique user experience
19:17 The importance of after-sales customer service
22:04 The biggest changes in China’s luxury ecommerce space
28:32 China’s innovation that is brought to the rest of the world
30:53 How the overseas perceives the innovation from China
35:00 The new definition of luxury
Many thanks to our guest Claire Chung; host Oscar Ramos; producers Eva Shi and Sagar Chaudhary; editor David; organizer Chinaccelerator; and sponsor People Squared. Be sure to check out our website www.chinaccelerator.com
Share, subscribe, review, enjoy!
Follow us on LinkedIn: www.linkedin.com/company/the-china-startup-pulse/
Email us: [email protected]
180 episodes
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