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Capitalmind looks at stocks, bonds, funds and the macro to bring you their view on the Indian financial markets. We discuss all things related to investing at our focussed podcast that keeps it simple. For more, go to capitalmind.in and to invest with us, visit capitalmindwealth.com
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During this week’s episode, we will discuss the value of design in early technology startups with Yiying Lu, the award-winning artist behind the Twitter Fail Whale and Dumpling emoji, named as “Fast Company's Most Creative People in Business” and Microsoft's “Top 10 Emerging Leader in Innovation”.
Show notes:
02:08 Introducing Yiying Lu
03:00 How design helps with product experience
05:30 The role of emotional needs in design
10:50 Design as a strategic tool for tech companies
14:40 How early stage founders should pay attention to design
19:50 Own a cross-cultural mindset
27:33 Failed campaign examples when foreign companies enter China
31:50 Yiying’s cross-cultural campaign cases
Many thanks to our guest Yiying Lu; host Oscar Ramos; producers Eva Shi and Sagar Chaudhary; editor David; organizer Chinaccelerator; and sponsor People Squared. Be sure to check out our website www.chinaccelerator.com
Share, subscribe, review, enjoy!
Follow us on LinkedIn: www.linkedin.com/company/the-china-startup-pulse/
Email us: [email protected]
180 episodes
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