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Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
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Want a powerful way to prove your brand's value?
On this episode, we share a recent interview that I did as a guest of #b2bpowerhour.
Host Nicholas Thickett and I dive into the value of case studies for B2B sales.
Topics covered:
- Are case studies still relevant in our digital world?
- Where can we use case studies?
- How to create a compelling case study that delivers results?
- and more!
Resources:
- Register for our upcoming B2B Content Marketing Q&A + Speed Dating #podcastparty
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