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In this episode of Author's Edge, host Allison Lane emphasizes the importance of mastering two key questions that are crucial for every author: 'What is your book about?' and 'How long did it take to write?' Allison explains how to answer these questions succinctly to build visibility and authority, offering tips on reframing responses to turn dull interview moments into engaging conversations. She also highlights the value of clarity in communication and shares her free guide "Essential Author Bio" package at https://lanelit.com/package to help authors craft strong, effective messages.

In this episode, Allison discusses:

  • [00:00] Why these two questions matter
  • [01:00] The simple book description formula
  • [04:00] The real reason readers lose interest
  • [07:00] How to avoid the timeline trap
  • [09:00] Why clarity strengthens your author brand

Resources Mentioned:

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97 episodes