In this episode of Before We Get There, host Nicholas Braman speaks with Sanjay Jegatheeson, the creator of Singapore's first meadery. They delve into Sanjay's journey from discovering mead in London to establishing his own business alongside his full-time career. Sanjay discusses the challenges and victories in introducing mead to a largely unaware market and his aspirations for Lion City Meadery to expand beyond Southeast Asia. The conversation also covers Sanjay's dual-role juggling business, a full-time event production job, family, and personal hobbies like jiu-jitsu and golf. They touch on important aspects of entrepreneurship, such as consumer education, the role of a supportive business partner, and balancing multiple priorities.
Sanjay's links:
Lion City Meadery: https://www.instagram.com/lioncitymeadery/
Instagram: https://www.instagram.com/am3thystsanjay?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==
Podcast links:
Spotify: https://open.spotify.com/show/2h9gsrWKH9C1KY1OzR12kr?si=2a4d19970632465f
Apple Podcasts: https://podcasts.apple.com/us/podcast/before-we-get-there/id1775182252
Instagram: https://www.instagram.com/beforewegettherepodcast/
Linktree: https://linktr.ee/nicholasbraman
Website: https://nicholasbraman.com/before-we-get-there-podcast/
00:00 Meet Sanjay Jegatheeson
02:16 Starting the Meadery
06:05 Challenges and Successes
14:46 Balancing Work and Family
24:59 Challenges of Business Operations
28:47 Balancing Creativity and Business
32:31 Parenting and Career: A Personal Journey
34:47 Inspiring the Next Generation
41:48 The Therapeutic Side of Jiu Jitsu
44:02 Future Goals and Aspirations
45:58 Where to Find Lion City Meadery