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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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Behind the SME with Hugo & Rupert, Co-founders of Pockla
In this episode, Hugo and Rupert, co-founders of the AI-powered marketing tech platform Pockla, share their entrepreneurial journey. They dive into the importance of deeply understanding customer needs through discovery calls, rather than focusing solely on product-building.
They also discuss simplifying business hypotheses and objectively testing them based on customer feedback. The duo reflects on their experience with fundraising, emphasising the importance of building long-term relationships with investors and tailoring pitches to their perspective.
As close friends and co-founders, they talk about the value of open communication, handling tough conversations, and maintaining trust. A very candid convo packed with insights on product development, raising capital, and navigating the co-founder relationship.
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Connect on LinkedIn: https://www.linkedin.com/showcase/behind-the-sme
Connect on other platforms: https://linktr.ee/behindthesme
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24 episodes
