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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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Date: November 20th, 2025
Summary: Kevin King discusses AI shopping agents from Amazon and Google, the struggle facing Amazon agencies in 2026, growth through consolidation and M&A, and tools showcased at Market Masters 3.
Key Points Discussed:
- Amazon and Google's new AI shopping agents that complete purchases autonomously
- How Rufus auto-buy feature monitors prices and executes transactions
- Google's conversational shopping, AI store calling, and agentic checkout features
- The Amazon agency survival challenge: rising acquisition costs and retention issues
- Multi-channel expansion as table stakes for agency success
- M&A strategy: buying other agencies to scale faster than organic growth
- The importance of retention, tight contracts, and diversified client books
- Using analytics platforms like MerchantSpring for profitability insights
- ListingOptimization.ai and Keploscraper.com tools from Market Masters 3
- Affiliate marketing projected to reach $287 billion by 2027
Links Mentioned:
- PickFu - Sign up for free and claim $100 credit with code BDSN2025
- Marketing Misfits: "$997 Per Ticket!? The Bride Who SOLD OUT Her Wedding"
- Affiliate Marketing Statistics - See written newsletter for details
- Mystery Link of the Day
- ListingOptimization.ai
- Keploscraper.com
- MerchantSpring Analytics Platform
Hot Picks:
- TikTok Shop is one of the fastest growing brands in the USA
- Data shows how AI Overviews is ranking shopping keywords
- How Amazon monetizes the software layer sellers depend on
- Jeff Bezos creates new A.I. startup
Stump Bezos Answer: Prices have risen an average of about 13% on Amazon this year (Note: The email states 12.8%)
Parting Shot: "Be so good they can't ignore you." - Steve Martin
Link to written version of the newsletter: https://www.billiondollarsellers.com/p/bdsn-amazon-agencies-are-struggling-to-survive
Find us at BillionDollarSellers.com
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