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Episode 133: Why Smart Consultants Still Get Undervalued (And What to Do About It)
Manage episode 474431726 series 3260791
Send me a text message and get your questions answered on the podcast! I'd love to hear from you!
Why does brilliance sometimes fail to sell? In this thought-provoking exploration of "The Expert's Dilemma," we unpack the frustrating reality that many consultants face: despite impressive credentials, extensive experience, and exceptional expertise, they struggle to attract premium clients willing to pay what they're worth.
The problem isn't your capabilities. It's how the market perceives your value. While many consultants respond by doubling down on visibility (more social media, networking events, and marketing), this approach misses the fundamental issue. Visibility alone doesn't convert prospects who see you as just another vendor offering similar services to everyone else.
Ready to stop being the best-kept secret in your industry? Tune in, and I will show you how. Your expertise deserves recognition. Let's make sure it gets it.
***Subscribe and share this episode to inspire others to join this supportive and transformative conversation.***
For more information, visit https://excelatconsulting.com/
Chapters
1. Welcome and Podcast Format Introduction (00:00:00)
2. ] The Old vs. New Consulting Landscape (00:03:04)
3. ] Building Authority as Your Asset (00:07:07)
4. ] Shifting from Expert to Authority (00:08:37)
5. 4] Closing Thoughts and Call to Action (00:11:53)
6. The Expert's Dilemma Explained (00:40:05)
145 episodes
Manage episode 474431726 series 3260791
Send me a text message and get your questions answered on the podcast! I'd love to hear from you!
Why does brilliance sometimes fail to sell? In this thought-provoking exploration of "The Expert's Dilemma," we unpack the frustrating reality that many consultants face: despite impressive credentials, extensive experience, and exceptional expertise, they struggle to attract premium clients willing to pay what they're worth.
The problem isn't your capabilities. It's how the market perceives your value. While many consultants respond by doubling down on visibility (more social media, networking events, and marketing), this approach misses the fundamental issue. Visibility alone doesn't convert prospects who see you as just another vendor offering similar services to everyone else.
Ready to stop being the best-kept secret in your industry? Tune in, and I will show you how. Your expertise deserves recognition. Let's make sure it gets it.
***Subscribe and share this episode to inspire others to join this supportive and transformative conversation.***
For more information, visit https://excelatconsulting.com/
Chapters
1. Welcome and Podcast Format Introduction (00:00:00)
2. ] The Old vs. New Consulting Landscape (00:03:04)
3. ] Building Authority as Your Asset (00:07:07)
4. ] Shifting from Expert to Authority (00:08:37)
5. 4] Closing Thoughts and Call to Action (00:11:53)
6. The Expert's Dilemma Explained (00:40:05)
145 episodes
All episodes
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