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Ep 157: Kim Walsh-Phillips on FaceBook ads, Direct Response and How She Got Dan Kennedy on Board with Social Media (Part 2)

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Manage episode 40540366 series 30644
Content provided by Esther Kiss and Mette Muller, Esther Kiss, and Mette Muller. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Esther Kiss and Mette Muller, Esther Kiss, and Mette Muller or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Kim Walsh-Phillips, CEO of the IO Creative Group, shares how to test your new ad campaign with just $50, how to generate buyers at the point of opt-in, when to ask for a referral from your customers and how to send business gifts that stand out.

Also, she reveals how to create your content marketing plan ahead of time for the month, what mistakes you must avoid when launching a product and how to do PR where you can leverage it into sales.

For show notes and links to everything mentioned in this episode, go to: http://borntoinfluence.com/KimWalshPhillips

  continue reading

186 episodes

Artwork
iconShare
 
Manage episode 40540366 series 30644
Content provided by Esther Kiss and Mette Muller, Esther Kiss, and Mette Muller. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Esther Kiss and Mette Muller, Esther Kiss, and Mette Muller or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Kim Walsh-Phillips, CEO of the IO Creative Group, shares how to test your new ad campaign with just $50, how to generate buyers at the point of opt-in, when to ask for a referral from your customers and how to send business gifts that stand out.

Also, she reveals how to create your content marketing plan ahead of time for the month, what mistakes you must avoid when launching a product and how to do PR where you can leverage it into sales.

For show notes and links to everything mentioned in this episode, go to: http://borntoinfluence.com/KimWalshPhillips

  continue reading

186 episodes

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