Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Content provided by Morning Brew. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Morning Brew or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
Brilliant PR Strategies, Being the “Villain,” and Making Bold Enemies
MP3•Episode home
Manage episode 393504460 series 3517703
Content provided by Morning Brew. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Morning Brew or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
In this episode:
- Two PR campaigns that totally backfired (Burger King & Dove)
- The Will & Jada Smith playbook (also known as the Taylor/Kanye dynamic)
- Controlling the narrative, calculated controversy, and redemption arcs
- Basecamp’s founders making “bold enemies” out of Apple and Gmail
- Kim Kardashian’s rebellion in the form of the nipple bra, and “empowerment marketing”
- Christine Quinn as the professional villain on Selling Sunset
- How founders can use HARO to get earned media placements
💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe
Get More BOSSY
- Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show
- Follow BOSSY on:
- Instagram: https://www.instagram.com/bossy_show/
- TikTok: https://www.tiktok.com/@bossy_show
- Twitter: https://twitter.com/BOSSY_Show
Learn more about your ad choices. Visit megaphone.fm/adchoices
57 episodes
MP3•Episode home
Manage episode 393504460 series 3517703
Content provided by Morning Brew. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Morning Brew or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
In this episode:
- Two PR campaigns that totally backfired (Burger King & Dove)
- The Will & Jada Smith playbook (also known as the Taylor/Kanye dynamic)
- Controlling the narrative, calculated controversy, and redemption arcs
- Basecamp’s founders making “bold enemies” out of Apple and Gmail
- Kim Kardashian’s rebellion in the form of the nipple bra, and “empowerment marketing”
- Christine Quinn as the professional villain on Selling Sunset
- How founders can use HARO to get earned media placements
💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe
Get More BOSSY
- Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show
- Follow BOSSY on:
- Instagram: https://www.instagram.com/bossy_show/
- TikTok: https://www.tiktok.com/@bossy_show
- Twitter: https://twitter.com/BOSSY_Show
Learn more about your ad choices. Visit megaphone.fm/adchoices
57 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.