Hey friend, today’s episode might sting a little, but I believe it’s going to set some of y’all free.

So many women in healthcare are caught in what I call the distraction trap. Every week your inbox is flooded with “game-changing” products, add-ons, or shiny new gadgets that promise profit. Without a clear filter, it’s easy to say “yes” to everything—and before you know it, your message is watered down, your schedule is overrun, and your profit is leaking.

In this episode, I’ll show you how to:

• Recognize shiny objects vs. true value-adds for your practice.
• Use clarity on your ideal patient and core offer as your best filter.
• Audit your ROI so you stop pouring time into “profit centers” that don’t actually profit.

I’ll also share the hard lessons I’ve learned from wasting thousands on unused courses and devices… as well as the few investments that were worth every penny because they aligned perfectly with my ideal patient and my practice vision.

👉 Want to learn how to build a low-maintenance, all-cash practice that actually pays you well? Join me inside the Boutique Practice Bootcamp.

👉 Ready for deeper mentorship and community? Apply for the Boutique Practice Mentor Mind.

If you’ve ever felt torn between building a real business and chasing little side hustles that drain your energy, this episode is for you.