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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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Most people don’t need another podcast. They need to get seen on the ones that already work.
In this episode, we break down how guest interviews are the fastest, smartest way to get discovered in 2025 — without launching a full show.
Because discovery happens in feeds, summaries, DMs, and AI search. Not in long podcast intros nobody listens to.
You’ll learn how to:
✦ Pitch yourself as a guest strategically — even if you’re not “known”
✦ Turn one interview into 10+ pieces of high-credibility content
✦ Use podcast features to boost your website SEO and visibility
✦ Tap into AEO (AI Engine Optimization) so your name shows up when potential clients search
This isn’t about being everywhere just to be busy. It’s about being seen once — and using that appearance like a compounding asset.
👉 If you’ve been relying on social, this might be the shift that actually gets you leads.
🎯 Subscribe for daily strategies that help you get more out of what you’ve already built: https://veronicadipolo.mykajabi.com/vdaily
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