In this podcast, Richard shares his journey from corporate as a senior commercial photographer, to pursuing his passion with cars and starting up his own photography business (www.furhoff.com) around what he knew best – photography and what he loved – boy toys i.e. cars, bikes, etc. and combined the two. The result has been a much ‘in-demand’ service where he is well renowned internationally for what he does to breathe life and adventure into his work. He’s a genuinely nice bloke and simply does outstanding work in his field. As you listen to this you’ll discover several key nuggets on information that will inspire you to make your business stand out and be the best it can be.