Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by Breaking and Entering Media and Entering Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Breaking and Entering Media and Entering Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
Player FM - Podcast App
Go offline with the Player FM app!

BrandSide: Marcelo Kertesz, CMO of Manscaped, on Crafting a Bold Brand Identity

50:17
 
Share
 

Manage episode 473695031 series 3322458
Content provided by Breaking and Entering Media and Entering Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Breaking and Entering Media and Entering Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

In this episode, Marcelo Kertesz, CMO of Manscaped, shares his journey from product design school to leading one of the most disruptive brands in men's grooming. He reveals how, during COVID, he took the initiative to propose a complete rebrand for Manscaped, which ultimately helped reshape the brand’s identity. Marcelo delves into the balance between creativity and strategy, the importance of team collaboration, and how Manscaped continues to push boundaries in branding and marketing.

Connect with Marcelo: https://www.linkedin.com/in/marcelo-kertesz-9a1b4a/

Follow Breaking and Entering on LinkedIn for Daily Ad News: https://www.linkedin.com/company/breaking-entering-podcast/posts/?feedView=all

  continue reading

447 episodes

Artwork
iconShare
 
Manage episode 473695031 series 3322458
Content provided by Breaking and Entering Media and Entering Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Breaking and Entering Media and Entering Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

In this episode, Marcelo Kertesz, CMO of Manscaped, shares his journey from product design school to leading one of the most disruptive brands in men's grooming. He reveals how, during COVID, he took the initiative to propose a complete rebrand for Manscaped, which ultimately helped reshape the brand’s identity. Marcelo delves into the balance between creativity and strategy, the importance of team collaboration, and how Manscaped continues to push boundaries in branding and marketing.

Connect with Marcelo: https://www.linkedin.com/in/marcelo-kertesz-9a1b4a/

Follow Breaking and Entering on LinkedIn for Daily Ad News: https://www.linkedin.com/company/breaking-entering-podcast/posts/?feedView=all

  continue reading

447 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Listen to this show while you explore
Play