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M+C SAATCHI BREAK-IN: Alexandra Osorio on Culture, Influence & Brand Power

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Manage episode 471999083 series 3322458
Content provided by Breaking and Entering Media and Entering Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Breaking and Entering Media and Entering Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Alexandra Osorio, Regional MD of Influencer Engagement and Culture at M+C Saatchi Group, breaks down how brands can harness culture and influencer marketing to build deep consumer connections. She shares insights on authenticity vs. trends, what brands keep getting wrong, and how influencer strategy is evolving in 2025. If you want to stay ahead in culture, this episode is a must-listen. Reach out to [email protected] to connect.

Connect with Alexandra: https://www.linkedin.com/in/alexandraosorio/

Follow Breaking and Entering on LinkedIn for Daily Ad News: https://www.linkedin.com/company/breaking-entering-podcast/posts/?feedView=all

  continue reading

446 episodes

Artwork
iconShare
 
Manage episode 471999083 series 3322458
Content provided by Breaking and Entering Media and Entering Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Breaking and Entering Media and Entering Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Alexandra Osorio, Regional MD of Influencer Engagement and Culture at M+C Saatchi Group, breaks down how brands can harness culture and influencer marketing to build deep consumer connections. She shares insights on authenticity vs. trends, what brands keep getting wrong, and how influencer strategy is evolving in 2025. If you want to stay ahead in culture, this episode is a must-listen. Reach out to [email protected] to connect.

Connect with Alexandra: https://www.linkedin.com/in/alexandraosorio/

Follow Breaking and Entering on LinkedIn for Daily Ad News: https://www.linkedin.com/company/breaking-entering-podcast/posts/?feedView=all

  continue reading

446 episodes

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