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Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
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Manage episode 238651422 series 2099713
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Justin is joined by Andreas Mueller, of Bloofusion, to chat about the ins and outs of SEO, how it works and its history. They discuss the black-hat early days of getting found on the internet and how the tools, tricks and techniques for gaming the search engine system have evolved over the past 20 years. And Andreas offers his views on the use of competitive intelligence and artificial intelligence in moving your content to the top of the SERP (Search Engine Results Page). LINKS: Magnani.com, bloofusion.com, semrush.com, answerthepublic.com
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21 episodes
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