In this episode, we’re kicking off a new series on idols in entrepreneurship—not golden calves or carved statues, but the subtle, modern idols that quietly take God’s place in our lives and businesses. If you’ve ever felt your business owning you, your identity hinging on your performance, or your hope quietly shifting from God to “how well things are going,” this series is for you.

I’m sharing from my own story over the last 15+ years of entrepreneurship—where my identity, security, and hope have been wrapped up in my business, my plans, my performance, and even “good things” that slowly became ultimate things. I’m not coming from a place of “having it all figured out.” I’m sharing from my own wrestling—years of realizing how often I’ve put other things before God in my life and in my business.

Episode Highlights

• Why business strategy and frameworks fall short if your heart and priorities aren’t surrendered to God first
• A simple definition of modern-day idols (and why they’re often good things put in the wrong place)
• How our identity gets tangled up in our work—and what it means to root it in Christ instead of our business
• The tension between “God’s way” of building a business vs. the world’s way
• Honest questions to help you see what might be competing with God in your own heart
• How drifting from God usually happens slowly and through distraction, not overnight rebellion
• Fixing our eyes on Jesus in the middle of the storm of business, family, and life
• God’s grace, correction, and invitation to deeper dependence on Him

Scriptures Referenced

• Exodus 20 – “You shall have no other gods before Me… You shall not make for yourself an image…”
• 1 Corinthians 10:14 – “Therefore, my dear friends, flee from idolatry.”
• 1 John 5:21 – “Dear children, keep yourselves from idols.”
• Matthew 14:22–33 – Peter walking on the water and sinking when he looks at the wind and waves
• Mark 12:30 – “Love the Lord your God with all your heart and with all your soul and with all your mind and with all your strength.”
• John 10:10 – the enemy’s tactic to steal, kill, and destroy, often through distraction.

Resources & Links

• Learn more at ClearAuthenticBrands.com

And if this episode resonates with you, share it with another faith-driven entrepreneur who’s trying to build a business that honors God—not just in theory, but in the daily decisions, pressures, and storms of real life.