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How can business help solve society’s biggest challenges? Welcome to Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. Hosts Femi Oke and Lizzie O’Leary talk to industry innovators, tech trailblazers and visionary leaders from around the globe about timely topics: from the climate transition to AI and data; and from the future of food to how we build, move and power the world.
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Tune in to learn about our findings from our third annual Consumer Innovation survey. Bree Basham, Principal and CapTech’s Customer Experience (CX) lead, discusses the key takeaways for brands to consider as we move through 2023.
- Brand loyalty: The race for customer loyalty is tight. How do brands find customers where they are, and best engage them?
- Emerging technologies: How can brands meet customer expectations around AR, VR, and the Metaverse?
- Gen Z: All eyes are on Gen Z, and this consumer group is looking to purchase from companies prioritizing innovation.
Read the full survey findings: 2022 Consumer Innovation Survey
49 episodes
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