Closing America’s skills gap isn’t just about opportunity awareness—it’s about breaking the stigma around career education. Skilled Careers Coalition advisory board member Mark Hedstrom joins host Jason Altmire to explain what it takes to inspire young people to explore careers outside the traditional four-year degree. From authentic storytelling to meeting students where they are on TikTok and Instagram, Hedstrom shares how to connect with Gen Z in ways that actually resonate. He also highlights the exciting opportunities in today’s skilled careers and why the next generation deserves a clearer, stigma-free pathway into the workforce.

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