The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
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How Instacart Be A Profitable Acquisition Channel for your Brand, With Naira Perez
Cart Overflow: Where eCommerce Marketing Playbooks Are Written & Shared
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Manage episode 299801914 series 2969582
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Highlights:
0:52 - Instacart and its growing importance in the pandemic
8:46 - Ownership and analysis of customer data
12:46 - How to identify keywords, and opportunities, with Instacart paid search
16:16 - How to get initial traction when a brand launches
24:10 - How to prioritize when resources are limited
95 episodes