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The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
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THE ROADMAP TO $50K ON SHOPIFY, WITH SUSAN BRADLEY
Cart Overflow: Where eCommerce Marketing Playbooks Are Written & Shared
Manage episode 302349656 series 2969582
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Find Susan Online:
Susan’s Community, The Social Sales Girls - https://socialsalesgirls.com/
Sock Doggo - https://sockdoggo.com/
Susan’s Resource Library - https://thesocialsalesgirls.com/resource-library/
HIGHLIGHTS:
@0:55 - How Susan started in retail and ecommerce 20 years ago
@07:32 - How Susan sourced her products for Sock Doggo
@11:59 - How Sock Doggo segments its customer base
@17:27 - Why Susan considers contribution margin as a critical component to marketing and business success.
@25:33 - How Susan proved her proof of concept with a simple site and a strategic partner
95 episodes
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