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How to Scale an Agency & SaaS Business – Insights from Jakob Gerzen (More Conversions)
In this deep-dive conversation, we sit down with Jakob Gerzen, founder of More Conversions, to uncover the secrets behind scaling both an agency and a SaaS business. Whether you're a freelancer looking to start your agency, an agency owner considering a SaaS model, or just curious about the future of remote and hybrid work, this episode is packed with insights you don’t want to miss!
What You’ll Learn in This Episode:
✅ How Jakob transitioned from freelancer to agency owner
✅ The challenges & benefits of hybrid and remote work
✅ How to build a software company alongside an agency
✅ Agency vs. SaaS – which business model is right for you?
✅ The biggest mistakes brands make with data (and how to avoid them)
✅ How to engage and train clients effectively
✅ Why creativity is a game-changer in marketing
✅ Key advice for aspiring agency owners and entrepreneurs
41 episodes