They say that failure is part of success… if that's true, then I'm about to be the most successful person in the industry because I biffed it… BAD! During this episode, we're going to talk about exactly what I did, and exactly how bad it is. Now, I certainly don't have total command over mistakes and mishaps in the cigar industry. There have been massive mistakes and mishaps at ever level of the industry. And we're going to talk about them. These are the mistakes that have driven cigar makers, purveyors, and industry leaders to learn a better way of doing things. They're the problems that lead to profound change for a brighter future.