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Let's talk about finding your voice in writing!
If you've followed me for any time at all, you know that I'm all about conversational copywriting. I've even coined the term copysation, making copy a conversation, because when people go to write something, especially for their business, they tend to freeze up. They're not sure what to say, or how to say it and their personality goes out the window.
Essentially, whatever makes you you, is lost. Many people might see how somebody else writes and talks about their own business and they'll adopt that style.
Unfortunately, that's not going to translate very well to your audience, at least not for the long term. You can only be someone else for so long. Eventually, it's gonna come across as not genuine, right? You might sound stiff, uncomfortable, maybe a little awkward.
Burnout is right around the corner. How long can you pretend to be someone else using someone else's voice?
Listen in as I tell you step-by-step how to find YOUR OWN VOICE in copywriting.
** If you need help with your copywriting, join my membership Email Ally to get monthly email templates OR submit your copy to me so that I can work my magic with it to get you more heart-eyed customers!
Links!
Email Ally
Copyedit Polish and Strategy

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116 episodes