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In this first part of our masterclass with Brent Daniels, we go behind the scenes of one of the most successful real estate coaching communities in the country.
Brent breaks down how he runs three support calls every single day without burning out, why he hosts none of those calls, and how his team and students have created a culture that practically runs itself. He also reveals why we’re no longer in the “information age,” the simple shift that makes students feel supported in their first 72 hours, and how he has 15+ successful students lined up waiting to teach in his program for free.
This is a rare glimpse into the culture, systems, and heartbeat of a coaching business that has generated real momentum for thousands of people.
You’ll Learn How To:
- Build a coaching community that grows and sustains itself
- Make students feel “magical” and supported in their first 72 hours
- Get your own students excited to teach, volunteer, and pour into your community
- Remove friction so people naturally show up, participate, and stay engaged
What You’ll Learn in This Episode
- (04:19) The coaching mindset that changed Brent’s business: “Encourage, encourage, encourage”
- (04:39) Why answering “repeated questions” matters
- (05:21) The social revolution
- (06:34) Three daily support calls using staff and successful students
- (06:58) How teaching support calls makes his team better operators
- (08:07) The email + text automation he uses so people never miss support calls
- (08:48) Making support calls experiential
- (10:29) Why most coaching programs fail
- (13:28) How Brent’s acquisition team calls leads live every day for students
- (14:20) Brent showcases his team, not himself
- (16:04) Why Brent is never worried about students “stealing” his audience
- (17:01) Recognition is a core human need
- (23:06) How Brent manages no-shows and last-minute cancellations
- (24:41) The magic of the first 24–72 hours
- (26:06) Why creating experience is the true differentiator
- (28:49) Growing his email list through the podcast, YouTube, free trainings, and ads
- (30:05) How he uses success stories to drive engagement and email content
Who This Episode Is For
- Coaches who want to build a community that people are excited to join
- Business owners who want support calls that move clients forward
- Entrepreneurs who feel stuck being the only expert in their business
- Anyone wanting a scalable coaching model powered by culture and connection
Why You Should Listen
If you’ve been trying to build engagement, retention, or momentum inside your coaching program and feel like you’re carrying all the weight, Brent shows you how to build a culture where students support each other, leaders rise naturally, and your community becomes the most valuable asset in your entire business.
Connect with Brent Daniels:
- Website: https://www.wholesalinginc.com/
- YouTube: https://www.youtube.com/@BrentDanielsTTP
- Instagram: https://www.instagram.com/realbrentdaniels/
Other Resources:
- Apply now for Coaching Inc.’s private mastermind at coachinginc.com
118 episodes
