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In this episode, Colleen Schnettler discusses her startup HelloQuery, which allows non-technical people to query databases using natural language. She explains her marketing approach for growing the business, including her LinkedIn outreach system and focus on finding the right niche in the crowded AI space. Colleen also shares insights about her new venture, SaaS Marketing Gym, which helps technical founders develop and implement marketing plans.

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Chapters

1. Introduction to Nonsense Monthly Newsletter (00:00:00)

2. Hello Query: Natural Language to SQL (00:03:29)

3. The Future of AI and Programming (00:06:49)

4. Cold Outreach Marketing Strategy (00:11:35)

5. From Technical Consulting to Coaching (00:19:28)

6. SaaS Marketing Gym for Founders (00:29:42)

7. Building Quality Communities (00:47:42)

8. Closing and Contact Information (00:57:42)

281 episodes