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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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Blair Enns joins Lara Schmoisman to unpack what actually works when experts sell their services. From value-based pricing to client alignment, this episode breaks down smart, integrity-driven growth.
We'll talk about:
- The mindset shift that helped Blair move from chasing clients to choosing them.
- What not to include in a proposal—and how to avoid giving strategy away too soon.
- When your sales process is actually shaping the entire client relationship.
- Why real authority isn’t loud—it’s clear.
- How value-based pricing changes everything.
For more information, visit Blair Enns' LinkedIn.
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Also, follow our host Lara Schmoisman on social media:
Instagram: @laraschmoisman
Facebook: @LaraSchmoisman
206 episodes
