Flashback #30: Stop Writing 'Water Resistant'! Write Product Descriptions That Convert Buyers Colours Of Social Media podcast

Struggling to convert website visitors into buyers with your e-commerce product descriptions? This flashback by Naomi Yeke reveals three essential "low-hanging tweaks" you can implement today!

Learn why you should always use simple language that people can easily understand, like saying "you can swim with this" instead of "water resistant".

Discover how to make your copy dynamic by breaking up sentences, using one-liners, and bolding key information to avoid dense paragraphs.

Crucially, master benefits-first copy, focusing on what your product does for the customer, as this is what they are "really interested in" to drive those conversions.________Support the ShowBuy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy

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Flashback #30: Stop Writing 'Water Resistant'! Write Product Descriptions That Convert Buyers

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