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In today's digital landscape, podcasting has emerged as a powerful medium for coaches and entrepreneurs looking to build real, authentic connections. It's not just about sharing expertise—it's about creating meaningful relationships with your audience and potential clients in a way that words on a screen often can’t.

In this episode, I'm joined by Demetria Zinga, founder of Soul Podcasting Collective—a boutique agency helping purpose-driven women entrepreneurs launch and grow podcasts with strategy and soul. Demetria shares how podcasting offers a unique opportunity to find and express your authentic voice, blending heart-led storytelling with business-building impact.

Before diving into tech and tools, Demetria emphasizes the importance of the planning phase—getting clear on your message, audience, and purpose. This foundational work sets the stage for a show that not only resonates with listeners but also aligns with your mission.

What You'll Learn in This Episode:

  • Why podcasting is an authentic and impactful tool for entrepreneurs
  • How to clarify your message and align your podcast with your purpose
  • Tips for navigating the early planning stages of podcasting
  • What to do when you feel stuck, overwhelmed, or burned out
  • The soul behind strategy—and why both matter

Listen to our conversation and get inspired to take your next steps in podcasting.

Connect with Demetria Zinga:

Hello from your host, Carol Clegg – your mindset and accountability coach for women coaches, entrepreneurs and small teams!

As a coach or heart led entrepreneur, you know all the right tools and strategies to support your clients—but when it comes to applying them to yourself, it’s easy to get stuck. You might find it hard to prioritize self-care, stay motivated, or maintain a positive mindset, especially when juggling the demands of your business. That’s where I come in.

I love helping women reconnect with their own practices. Together, we’ll explore what’s getting in the way, reignite your motivation, and put the right tools in place to support your well-being.

If you're ready to start prioritizing your own mindset and motivation, take my complimentary “Insights into You” (aka Saboteur discovery assessment” and follow up with a free coaching session to explore your results. Take your assessment here, or visit carolclegg.com for more details.

BOOK your ✅ 30-minute complimentary exploration call HERE

Let’s connect on LinkedIn and Instagram, or join my LinkedIn Group Flourish: A Community for Women Business Owners

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Chapters

1. The Four-Step Podcasting Process (00:00:00)

2. Dimitri's Journey into Podcasting (00:03:37)

3. Podcasting with Soul and Authenticity (00:07:11)

4. Essential Steps Before Launching a Podcast (00:12:21)

5. Avoiding Podcaster Burnout (00:15:40)

6. Episode Length and Final Advice (00:19:28)

183 episodes