In this special holiday edition of "Connect the Dots," Margaret Cooper joins as a guest to discuss prop tech and emerging technologies in shopping centers. Margaret, with over 20 years of experience in marketing and retail roles, shares insights on the evolution of consumer behavior, emphasizing the importance of pre-shopping and personalized digital experiences. She discusses challenges in integrating retailer inventories into online platforms and highlights the need for more advanced AI solutions to enhance customer service. Margaret also explores the role of influencers and digital tools in driving in-store visits, emphasizing the importance of strategic approaches in utilizing social and digital channels for engagement. Finally, she addresses the challenges shopping centers face in staffing and communication, advocating for the adoption of efficient platforms and technologies to streamline operations and enhance guest services.