Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)

**********************************************************************

Mor built his reputation on something most consultants overlook: clarity and structure inside the sales process. After leaving his first sales job within an hour, he spent years avoiding the field, only to later become a top operator who scaled two SaaS companies through disciplined discovery, tight demos, and a no-pressure approach he calls “unselling.”

Today he runs Demo to Close, where he trains SMB and MM AEs to hit 2× quota using simple, repeatable playbooks. His programs focus on the fundamentals that consistently move deals forward: understanding the problem deeply, running a crisp demo, and following up with intent.

Consulting leaders will appreciate Mor’s clean thinking, his operational background, and his ability to translate messy sales motions into systems that work for teams of any size.

*********************************************************************

Proposed Interview Structure:

1. You went from quitting your first sales job in an hour to leading sales teams to tens of millions in ARR, what pushed you back into sales, and how did you rebuild confidence?

2. What core problem are you helping teams solve, and how did you realize this was the gap you were best positioned to tackle?

3. Who are your ideal clients, both the AEs you train and the SaaS companies you advise, and who are the real decision makers in those engagements?

4. You’re extremely visible online. What channels consistently bring you the best clients, and what should consultants learn from the way you publish and position yourself?

5. When you’re selling your own programs, how do you personally structure a sales conversation so prospects move forward without pressure?

6. You have a reputation for long-term relationships and repeat clients. How do you retain them, deliver continuous value, and build trust so they keep coming back?

7. Even top operators have sticking points, where do you feel most constrained today in your own business?

8. Looking ahead, where do you see the biggest opportunities for AEs, and for consultants building sales-focused practices, over the next few years?

*********************************************************************

Know more about Mor Assouline

Website Link: https://demotoclose.com/

Connect with Mor Assouline on LinkedIn

LinkedIn link: https://www.linkedin.com/in/morassouline/

Apply to be a guest on Consulting Leaders:

https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/