HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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In this episode, Shelby Hagerdon and Matt Vojacek explore the themes of nostalgia and comfort content in marketing, particularly in the context of the current chaotic world. They discuss how comfort content provides stability and hope, especially during uncertain times. The conversation delves into the rise of nostalgia in media and marketing, the impact of the anxious generation on media consumption, and the importance of brand authenticity and community engagement. They also touch on the challenges brands face in navigating political stances and the expectations of consumers today.
28 episodes