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Influence or Manipulation? Behavioral Science & Marketing ft. Phill Agnew
Manage episode 474918833 series 3270073
What separates good marketing from great marketing?
Marketing is much more than promoting ones’ products. It is the science behind influencing people into making a specific decision.
And even though we believe we make most of our decisions consciously; our subconscious is consistently being influenced by marketing “nudges”: specific subtle actions that shift your decision-making.
That’s what we explored in today’s conversation with our great guest, and host of the Nudge Podcast, Phill Agnew.
Some of this conversation’s #GoldenBoulders are:
🔥 Is Leveraging Behavioral Science Manipulative?
🔥 Nudges Insights: Reactance, Halo Effect, Decoys, And More!
🔥 Phill’s Favorite Nudges To Get People To Take Action!
🔥 And Much More…
Hope you enjoy this episode as much as we did!
Connect with Fonzi:
Connect with LUISDA:
Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.
You can find this episode plus all previous episodes here.
If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend.
635 episodes
Manage episode 474918833 series 3270073
What separates good marketing from great marketing?
Marketing is much more than promoting ones’ products. It is the science behind influencing people into making a specific decision.
And even though we believe we make most of our decisions consciously; our subconscious is consistently being influenced by marketing “nudges”: specific subtle actions that shift your decision-making.
That’s what we explored in today’s conversation with our great guest, and host of the Nudge Podcast, Phill Agnew.
Some of this conversation’s #GoldenBoulders are:
🔥 Is Leveraging Behavioral Science Manipulative?
🔥 Nudges Insights: Reactance, Halo Effect, Decoys, And More!
🔥 Phill’s Favorite Nudges To Get People To Take Action!
🔥 And Much More…
Hope you enjoy this episode as much as we did!
Connect with Fonzi:
Connect with LUISDA:
Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.
You can find this episode plus all previous episodes here.
If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend.
635 episodes
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