Artwork
iconShare
 
Manage episode 494803761 series 3653316
Content provided by Logan Shinholser. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Logan Shinholser or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

In this episode of the Contractor Growth Network podcast, Aaron Horner breaks down why most contractors get “About Us” pages and testimonials totally wrong. Aaron explains the difference between real storytelling and a random list of facts, how to make your client the hero of the narrative, and how strategic storytelling can attract high-end clients, justify premium pricing, and set you apart from every “average contractor” in your market.

  continue reading

539 episodes