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Couture Conversations Podcast

Couture Med Spa

www.couturemedspa.com

Diane Gillin never planned to revolutionize the med spa industry. A passionate trauma ICU nurse with dreams of "saving lives and changing the world," she reluctantly agreed to help a friend at a plastic surgeon's office for just one day. That single day changed everything.
What followed was a profound revelation—Diane realized she could transform lives without the emotional devastation of critical care nursing. "I can change lives," she recalls thinking, "and I don't have to put people in body bags." With encouragement from her father and a business partner who saw her potential, 27-year-old Diane took a leap of faith that would redefine her career and the aesthetic industry.
Starting in a tiny 8x10 room with just her sister-in-law as her first employee, Diane built Couture Med Spa on a revolutionary concept: "where luxury meets affordability." Rejecting the exclusivity she'd witnessed in the industry, she created a welcoming space where everyone could access quality aesthetic treatments. Within 90 days, her waiting room was so consistently packed that she was asked to find her own space—a telling sign of what was to come.
The journey hasn't been without challenges. As a female entrepreneur, Diane faced barriers her male business partner didn't experience: "It's ten times harder to get a yes being a woman." Nevertheless, she persisted, handling everything from hiring to inventory while maintaining her hands-on approach—something she continues today, even answering phones and calling leads between podcast recordings.
Thirteen years later, Couture Med Spa operates seven locations across Florida, New Hampshire, and Virginia, with ambitious franchise expansion plans. But Diane's greatest pride isn't the business growth—it's watching her team members evolve, purchase their first homes, start families, and grow professionally. Her advice to aspiring entrepreneurs? "Surround yourself with positive people that complement you" and recognize when relationships no longer serve your growth.
Ready to experience the difference at Couture Med Spa? Visit www.couturemedspa.com or follow us across social media to learn how we're changing lives by making aesthetic treatments accessible to everyone.