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Presenting yourself as a creative product vs. creative service

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Manage episode 481361466 series 3609695
Content provided by Creative Context. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Creative Context or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

In this episode, co-hosts Douglas Duvall of Motif Media and Eric Wing of Darby Digital dive into the challenges of referrals, client interactions, and the potential shift from service-based to product-based business models. They explore how positioning their creative businesses as distinct products can provide more value, clarity, and differentiation in the marketplace.

Video version: https://youtu.be/N3xYBLZMeuk
📌 Topics Covered: referral challenges, business positioning, product vs service model, AI technology, creative business strategies, client billing systems, professional growth, equipment investment, branding
📢 Key Takeaways: Product positioning, automated billing, business evolution, AI exploration, client expectations, professional boundaries, strategic differentiation, continuous learning

🚀 Don’t forget to like, subscribe, and hit the notification bell for more insights into the world of creative professionals and those who work with them!

🔗 Connect with Us:
Douglas Duvall

motifmedia.com for high-end video production.
Eric Wing

withdarby.com for digital marketing and web development services.

  continue reading

20 episodes

Artwork
iconShare
 
Manage episode 481361466 series 3609695
Content provided by Creative Context. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Creative Context or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

In this episode, co-hosts Douglas Duvall of Motif Media and Eric Wing of Darby Digital dive into the challenges of referrals, client interactions, and the potential shift from service-based to product-based business models. They explore how positioning their creative businesses as distinct products can provide more value, clarity, and differentiation in the marketplace.

Video version: https://youtu.be/N3xYBLZMeuk
📌 Topics Covered: referral challenges, business positioning, product vs service model, AI technology, creative business strategies, client billing systems, professional growth, equipment investment, branding
📢 Key Takeaways: Product positioning, automated billing, business evolution, AI exploration, client expectations, professional boundaries, strategic differentiation, continuous learning

🚀 Don’t forget to like, subscribe, and hit the notification bell for more insights into the world of creative professionals and those who work with them!

🔗 Connect with Us:
Douglas Duvall

motifmedia.com for high-end video production.
Eric Wing

withdarby.com for digital marketing and web development services.

  continue reading

20 episodes

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