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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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In today's episode, I am speaking with my dear friend Amanda Goetz. Amanda is my favorite kind of person. She works her butt off, but she's also sensitive and introspective. Her perspective on ambition and how to marry it with family life is baked into her new book, called Toxic Grit, How to Have It All and Actually Love What You Have.
Amanda is a two-time founder, four-time CMO, and single mom of three. She inspires over 150,000 people every week through her social insights and weekly newsletter Life's a Game. Previously, Amanda founded House of Wise, the luxury wellness brand giving women permission to make space for better sleep, hotter sex, less stress, and more strength. House of Wise was acquired in 2022, and before that, Amanda spent five years at the Knot Worldwide as Head of Brand Marketing.
Amanda's Instagram / Twitter / LinkedIn
Full transcript and show notes
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TIMESTAMPS
00:00 Amanda's Inspiring Journey & Book
04:35 Embracing Multifaceted Female Identity
06:30 Rediscovering Authentic Self Needs
11:34 Seeking Validation as a Creator
13:29 Life's a Game Newsletter Launch
18:06 Building a Brand for Publishing
22:39 Industry Feedback and Benchmarks
25:12 First Book Needn't Be Best
29:05 Self-Understanding and Growth Process
31:37 Authenticity and Emotional Maturity
37:00 Authenticity and Creative Energy
40:34 Transitioning to Intimacy Mode
42:57 Mastering Co-Parenting Early
45:23 Trusting Publisher's Title Process
49:05 Focus, Strategy, Connection
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RECOMMENDED NEXT EPISODE
→ #276: From self-publishing to traditional and becoming a NYT best-seller | Pat Flynn (Part 2)
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