This week, we're bringing back this conversation with Wade Holland & Abby Wren as an encore presentation - originally published July 29th, 2025.

Wade Holland (@wadeholland) and Abby Wren (@abbywrenartistry), the adventure-art duo behind Wrenegade Media (@wrenegademedia), join CREATOR: The Podcast to discuss revolutionizing brand partnerships through collaborative creativity. As two creators with experience on the agency side, Wade and Abby reveal how brands can elevate their content and the common mistakes they see brands make that waters down good creative. Host Ross Borden explores their journey from individual creators to founding a creative agency, diving into Abby's transformation from behind-the-scenes makeup artist to viral face-painting activist, and Wade's evolution from adventure host to creative director. Whether you're a creator looking to scale beyond individual channels or simply interested in authentic storytelling that drives social impact, this conversation delivers valuable perspective on building purpose-driven content that cuts through digital noise.

To learn more about CREATOR: The Podcast, visit creatorthepodcast.com

00:00 - Introduction to Abby Wren and Wade Holland

01:52 - Living in the Sonoran Desert

03:25 - The Love Story: How Wade and Abby Met

08:54 - Abby's Journey with Alopecia and Makeup Artistry

11:50 - Becoming a Professional Makeup Artist

14:38 - Using Art for Alopecia Awareness

16:37 - Building Renegade Creative Agency

18:22 - Partnership with GoPro Mountain Games

19:58 - Advice to Brands on Creative Campaigns

21:24 - Taking Creative Risks and Failing Fast

25:53 - The Challenge of Brand Approval Processes

27:28 - Less Cooks in the Kitchen Philosophy

28:24 - Closing and Future Plans