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Episode 80: Your Property’s Digital Footprint
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Hosts Ciaran O'Brien and Peter O'Malley reveal how every listing, price change, and failed auction creates a permanent digital record that can impact your property's value. With property data companies storing this information indefinitely, sellers must be strategic about pricing, timing, and online exposure.
We discuss how failed auctions, underquoting risks, and even unrelated online content can affect buyer perceptions. Understanding your property’s digital footprint is key to protecting its value in an era where every detail is just a search away.
As always if there is a specific topic you would like for us to cover, please reach out and let us know!
Chapters
1. Introducing Digital Property Footprints (00:00:00)
2. How Property Data Gets Captured Forever (00:01:54)
3. Failed Auctions and Pricing Strategy Impact (00:05:35)
4. Public Knowledge vs Private Information (00:10:33)
5. Data Errors and Incorrect Property Information (00:15:01)
6. Protecting Your Property's Digital Footprint (00:20:18)
133 episodes
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