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My guest today is Bill Cates.

His new book was released on September 16, 'The Hidden Heist'.

We had a great conversation about sales and parable that drives his new book.

In our conversation, we touch on:

  • The 3 Rs that can help make you successful.
  • The challenges of drawing people's attention.
  • Strategy v. Tactics.
  • Differentiation.
  • Reputation.
  • Tangible v. Intangible.

Plus, more more more!!!

Check out Bill at www.ReferralCoach.com

I'm doing a survey of folks in the business of tickets, sports, and live entertainment.

I need your help to reach my goal of 400 responses.

Fill out the survey. It will take about 3 minutes.

https://s.surveyplanet.com/hog3tqkv

Get 'Talking Tickets' at https://talkingtickets.substack.com

Visit my site at www.DaveWakeman.com

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235 episodes