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Marketing Will Be Upended Sooner Than You Think

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Manage episode 487909960 series 3527281
Content provided by Mary Dooe, Greg Stuart, and Rex Briggs. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mary Dooe, Greg Stuart, and Rex Briggs or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Vikrant Batra, cofounder of Maximon.ai and former CMO at HP, says that if you aren’t already well on your way in your AI journey, your marketing organization is in serious trouble. He details why he left his former corporate employer to strike out in an AI business, how fast change is coming, and why the financial side of companies will be coming for the marketing department - if they haven’t already. And he shares why traditional marketing organizations and artificial intelligence are on a collision course.

For Further Reading:

Learn more about Vikrant Batra: https://www.linkedin.com/in/vikrant-batra/

Maximon: https://www.maximon.ai/

Listen on your favorite podcast app: https://pod.link/1715735755

  continue reading

38 episodes

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iconShare
 
Manage episode 487909960 series 3527281
Content provided by Mary Dooe, Greg Stuart, and Rex Briggs. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mary Dooe, Greg Stuart, and Rex Briggs or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Vikrant Batra, cofounder of Maximon.ai and former CMO at HP, says that if you aren’t already well on your way in your AI journey, your marketing organization is in serious trouble. He details why he left his former corporate employer to strike out in an AI business, how fast change is coming, and why the financial side of companies will be coming for the marketing department - if they haven’t already. And he shares why traditional marketing organizations and artificial intelligence are on a collision course.

For Further Reading:

Learn more about Vikrant Batra: https://www.linkedin.com/in/vikrant-batra/

Maximon: https://www.maximon.ai/

Listen on your favorite podcast app: https://pod.link/1715735755

  continue reading

38 episodes

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