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Content provided by Emmet Scott, Emmet Scott - CEO, and Growth Leader. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Emmet Scott, Emmet Scott - CEO, and Growth Leader or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
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195: Direct Mail & Digital Marketing Synergies To Increase Patient Flow & Practice Revenue

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Manage episode 417415745 series 1569094
Content provided by Emmet Scott, Emmet Scott - CEO, and Growth Leader. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Emmet Scott, Emmet Scott - CEO, and Growth Leader or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

In this episode, Emmet hosts Jessie Stamp, Marketing Consultant, and Judy Webster, VP Sales & Service, both of PatientNEWS. They take a deep dive into modern dental marketing, both traditional methods like direct mail and digital strategies, covering how strategically planning your marketing efforts can help mitigate the impact of rising inflation and increase revenue. Emmet, Jessie, and Judy explore how direct mail maintains a tangible presence in a digital age, fostering brand awareness and patient engagement; the synergy between direct mail and digital efforts, and optimizing campaigns to bolster online visibility and cultivate lasting patient relationships. Learn about SEO, clicks, analyzing local demographics and practice data, and many other marketing terms/strategies to tailor your approach. From website optimization to tracking marketing spend ROI, you’ll gain actionable insights to amplify brand presence and navigate the evolving marketing landscape.

To Learn More About PatientNEWS Visit 👉https://patientnews.com/

  continue reading

101 episodes

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iconShare
 
Manage episode 417415745 series 1569094
Content provided by Emmet Scott, Emmet Scott - CEO, and Growth Leader. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Emmet Scott, Emmet Scott - CEO, and Growth Leader or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

In this episode, Emmet hosts Jessie Stamp, Marketing Consultant, and Judy Webster, VP Sales & Service, both of PatientNEWS. They take a deep dive into modern dental marketing, both traditional methods like direct mail and digital strategies, covering how strategically planning your marketing efforts can help mitigate the impact of rising inflation and increase revenue. Emmet, Jessie, and Judy explore how direct mail maintains a tangible presence in a digital age, fostering brand awareness and patient engagement; the synergy between direct mail and digital efforts, and optimizing campaigns to bolster online visibility and cultivate lasting patient relationships. Learn about SEO, clicks, analyzing local demographics and practice data, and many other marketing terms/strategies to tailor your approach. From website optimization to tracking marketing spend ROI, you’ll gain actionable insights to amplify brand presence and navigate the evolving marketing landscape.

To Learn More About PatientNEWS Visit 👉https://patientnews.com/

  continue reading

101 episodes

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