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Travel, at its best, changes the way we see the world. Join us each week as we dig into stories from people who took a trip—and came home transformed. Travel Tales by Afar is your ticket to the world, no passport required.
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In this episode, Adam sits down with Eric Knopsnyder, the Director of Public Relations and Community Outreach at Go Laurel Highlands. They discuss the changing world of PR, where the roles of journalists and content creators increasingly overlap, emphasizing the significance of relationship capital in building strong community partnerships. Gain insights on strategic outreach, developing engaging stories, and experimenting with new media to enhance the success of your marketing efforts.
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The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Brand Revolt. If you are interested in any of Brand Revolt’s services, please email [email protected] or visit www.thebrandrevolt.com.
To learn more about the Destination Marketing Podcast network and to listen to our other shows, please visit www.thedmpn.com. If you are interested in joining the network, please email [email protected].
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