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In this episode, I discuss the balance between creating new content and optimizing old content for SEO. I emphasize the importance of not solely focusing on new keywords and neglecting existing content that is already performing well. I provide tips on targeting new keywords strategically and optimizing old content by identifying high opportunity keywords and making improvements to the page. I also suggest integrating relevant keywords into old content that may not be relevant anymore. I highlight the importance of tracking and learning from the changes made to improve search rankings.

Website Links:

Full episode shownotes for this episode: https://digitalbloomiq.com/seo/optimizing-old-content-vs-creating-new-content

Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email

90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan

More information about the podcast and Digital Bloom IQ:

https://digitalbloomiq.com/podcast

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https://www.linkedin.com/in/cinthia-pacheco/

Voice Over, Mixing and Mastering Credits:

L. Connor Voice - [email protected]

Lconnorvoice.com

Music Credits:

Music: Kawaii! - Bad Snacks

Support by RFM - NCM: https://bit.ly/3f1GFyN

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339 episodes