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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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In this episode of the District 30 2D 32 podcast, host Kingsley interviews Jeremy Hills, a mindset leadership coach and sales trainer, about the importance of building trust and emotional connections in sales. Jeremy explains that many salespeople fail to close sales because they don't establish a strong connection with their prospects. He emphasizes the necessity of building rapport through common interests and matching body language and energy levels. Jeremy also discusses the importance of understanding the deeper emotional reasons behind a customer's purchase decisions in order to effectively address their objections and needs. This episode is part two of a four-part series and sets the stage for the next discussion on uncovering the real needs behind customers' words.
00:00 Introduction and Guest Welcome
00:46 The Importance of Building Trust in Sales
03:10 Techniques for Building Rapport
07:08 Understanding Deeper Customer Needs
10:21 Handling Objections and Emotional Barriers
11:42 Maintaining Connection and Personal Sharing
13:46 Conclusion and Next Episode Teaser
20 episodes
